Read the Chapter Case Study “A Flood of Water Consumption Choices” from Chapter No- 1 “Overview of Marketing” Page: – 24 and 25 given in your textbook/E-book “Marketing” (8th ed.) by Dhruv. Grewal and Michael Levy (2022) and answer the following Questions: 1. How does marketing impact the consumption of water, and how has this impact changed since the mid-20th century? (2.5 Marks) 2. Describe three distinct target markets for drinking water. How does marketing create value for each of these segments using the four Ps: product, price, place, and promotion? (2.5 Marks) 3. How has changing societal values impacted the way in which water is purchased and consumed? (2.5 Marks)